From a small shop in Jatujak market over a decade ago,
Dry Clean Only has been constantly on an upward spiral. Founded on sheer passions, determinations and a tinge of daring naiveté, Dry Clean Only breaths a new, dazzling life onto discarded, neglected items, turning them into one-of-a-kind pieces that vocalize individuality, fragile power and beautiful struggles—an understated, twisted luxury emerging from incessant creativity.
Dry Clean Only appropriates existing mass produced components, and transforms industrial products into high arts of craftsmanship by match making subsisting items with new materials and techniques, resulting in new, thoughtful and individualized end products.
As the brand grows, the one-by-one handcrafted sensibility still persists, its united directions, however, become more celebrated with each passing collection.
The unifying force of Dry Clean Only’s design philosophy stems from imperfections, broken refinements, satirical design messages and—most importantly—uncompromising rebellious spirits.
About Founder/Creative Director
Since childhood, Patipat Chaipukdee has always had imaginary friends. He still converses with these dreamlike buddies—some of whom are his admired designers, fashion trailblazers and offbeat individuals.
It was his strong imaginative prowess and focused attentions that led him to leave his fashion studies at Bangkok University before graduating to pursue his design dreams. Upon leaving school, Patipat held several paid and non-paid fashion industry jobs to learn first hand.
In 2007, with limited funds and a head full of passions and ideas, Patipat opened Dry Clean Shop in Jatujak market which eventually became a haven for fashion editors, designers, stylists and fashion forward dressers. He has since come a long way from that “messy little shop”.
With relentless energy, flowing design innovations and generosity as well as humility, Patipat is a driving force behind Dry Clean Only’s global recognition.
Journey of 100 Dresses
To celebrate its 11th anniversary in 2018, Dry Clean Only is embarking on “Journey of 100 Dresses” project.
Treating it as the brand’s first runway show, these specially produced, curated 100 dresses will appear in different parts of the world to reaffirm Dry Clean Only’s sensibility. “Journey of 100 Dresses” project utilizes vintage, exquisite collectible items, and records the dresses’ journeys from the beginnings to the destinations around the globe.